Why Do Auction Transactions Close More Often Than Listings?
Auctioneer, Land Broker, Appraiser
Jason is an Auctioneer and Land Broker in northwest Iowa at Storm Lake and Mason City. Jason and his Iowa farmland team specialize in farmland sales primarily serving the heirs to family farms. Today's report details the current land market in Iowa for land being sold at auctions.
Email: firstname.lastname@example.org | Phone: (712)213-6400
The Difference Between Land Auctions and Land Listings
In proposing our services to farmland sellers I often quote the fact that real estate sold at auction has a 99% closing rate while farmland real estate sold by listing has a much lower closing rate at 71%.
There is one reason that may not be easy to see but once you understand the differences in the methods of marketing you quickly realize why there is a such a gap between the two. With an auction the buyers “due diligence” is prior to the sale while with a listing the buyers due diligence happens after the offer is made.
The fact that auction buyers bid with no contingency and pay a non-refundable cash earnest deposit reduces failed closings greatly. With listings earnest deposits are almost always refundable and buyers will not begin to do most due diligence until after an offer is made. Often with listings new information comes to light after the offer is made forcing the buyer to withdraw and refund of earnest deposit.
While many feel an auction puts them outside their comfort zone its actually a much more seller friendly method and produces prices above that of listings in most cases. I always ask the question “Have you ever heard of a record price being set by private sale” Its almost always auctions that are setting record prices as well as a much more dependable closing rate.
Auctions are not always a match for the resources but we do believe they are a superior marketing method in most cases. If you are interested in selling farmland real estate let us help you evaluate the marketing methods that are right for your farm. Give us a call to learn more and get a free no obligation proposal for marketing services.
Request a Free Consultation for Your Farm or Land Property
Whether you’re ready to start the selling process, or even remotely curious, we will gladly provide you with a FREE Market Analysis Consultation! If you are in a position to sell land in the Midwest, we want to help you achieve the top of the market on your sale.
Tom Bradley is a Partner, Agricultural Auctioneer, and Land Broker. Additionally, he is the Lead Auctioneer at DreamDirt. He is responsible for auction operations and ensuring our live and online auction teams are performing at their best. He is also a CAI designated...
Jason is an Auctioneer and Land Broker in northwest Iowa at Storm Lake and Mason City. Jason and his Iowa farmland team specialize in farmland sales primarily serving the heirs to family farms. Today's report details the current land market in Iowa for land being...
Rachel is a licensed real estate salesperson specializing in the sale of farm, land, and rural residential real estate. Rachel is a graduate of Iowa State University with a major in Animal Science and minor in Agricultural Business. Rachel has a strong interest in...