Why You Should Sell Your Farmland at Public Auction

As a licensed real estate agent and professional farmland auctioneer, I’m often asked, “Why should I sell my farmland at public auction?” I understand why you’d ask this question. A professionally managed farmland auction offers many powerful benefits to sellers that traditional methods of marketing simply can not provide.
Here are a few reasons why:
Sell in 60 Days or Less
Specifying a specific date on which you intend to sell a farm can create a sense of urgency with all potential buyers.
DreamDirt’s proven experience, exclusivity, award-winning marketing techniques, and website, are what allow us to stand out from our competitors. A direct sales approach combined with these qualities will bring buyers to your farmland. Additionally, your property will be aggressively promoted throughout the entire market.
National Exposure
We promote your property on a national scale, which exposes your farmland to more qualified buyers. This results in creating increased competition and competitive bidding. DreamDirt offers more advertising over a wider area with more impressions than any other auction company.
As a Seller, YOU Have Total Control
Buyers act on your schedule because you, as the seller, set the auction’s time, date, and location. Additionally, you set the terms and conditions. This eliminates all negotiations and the back-and-forth of listings. Auctions continually progress toward a higher goal, unlike listings where negotiations always go back to zero. Additionally, potential buyers will know that you plan to sell by a certain date. Therefore, they do their homework and due diligence, in advance, and arrive on auction day ready to bid.
Auctions Will Often Generate a Higher Price Than Traditional Listings
Auctions set records. Plain and simple, auction competition is responsible for setting the market. Due to competition, there are no limits on upside potential. You will always be getting top dollar for your farm as the price is always negotiated up.
This allows you to quickly close the transaction in 30 days or less. Our auctions are contingency-free, so you’ll be able to make plans based on an on-time closing of your farmland.
Non-refundable Deposits
An auction includes a non-refundable deposit that keeps buyers in the transaction. It doesn’t work that way with listings and buyers have lots of “wiggle room.” Whereas, when you sell by auction there is the best chance of closing. In the event the buyer fails to close, you get to keep their deposit. Furthermore, a deposit is usually a substantial sum of money! To this day, we have NEVER had a transaction not close when sold by auction.
Selling a farm may be the single highest transaction a person ever deals with. It’s scary for some. We have constructed an easy and safe seller experience through the use of unmatched and powerful marketing strategies. You only have one chance to sell your farm correctly. Likewise, you don’t want to wake up the day after wishing you’d done it differently. Hire a professional company that will work with you and help you achieve your goals.
If you’d like more information on selling your farmland at public auction, please contact me at 641-423-6400 to chat about our risk-free auctions!
Request a Free Valuation for Your Farm or Land Property
Whether you’re ready to start the selling process, or even remotely curious, we will gladly provide you with a FREE Market Analysis! If you are in a position to sell land in the Midwest, we want to help you achieve the top of the market on your sale.
Unlocking the Value of Illinois Farmland: A Comprehensive Guide to Current Land Prices and Expert Insights – March 2025 Report
Welcome to Our Monthly Illinois Farmland Value Report In this monthly report, Rachel Tiffany, Land Broker and Auctioneer dives into Illinois farmland values, helping you understand the factors that determine what your farm is potentially worth. Our goal as auctioneers...
Does It Matter Where Your Auctioneer Is Located? Here’s What You Need to Know
When it comes to selling farmland, don’t choose local—choose professional. Choose proven. Choose the auctioneer who delivers results. When it comes to choosing an auctioneer to sell your farmland, one of the first things many sellers ask is: “Are you local?” We...
Why Selling at Auction Often Gets You More Than a Private Sale
If you’re thinking about selling farmland in Iowa, Nebraska, Minnesota, or Illinois, one of your first questions might be: “Should I sell farmland at auction or list it privately?” It’s a fair question and one we hear very often from nearly every landowner in our free...